Page 56 - NM Spring 2018
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her dad. She now manages ProJack Kim makes all of the signs at
while her dad is semi-retired. The night and on weekends after
company has been very successful, her day working for ProJack
but one day she came up with an is finished. When asked
idea for her own sideline business. about the process involved
While mowing the lawn, Kim in the actual making of the
noticed her neighbor, who had a signs she said, “I first paint
business making signs to sell and or stain the wood and then,
restoring furniture, was out in her depending on whether it’s
driveway painting one of her signs. my own idea or a customer’s
Riding back and forth on the lawn order, I’ll paint the phrase
mower and continuing to glance and/or race car on it. The
over at the neighbor’s handiwork, next step is to frame it out.
she knew she really liked the style Then I’ll destress the sign to
of what she made, but didn’t care give it a vintage, farmhouse
anything about what the messages look.”
on them said. Continuing to think
about it, a plan soon came to her: When asked about the
I can make signs like that with a marketing of her signs, she
racing theme! replied: “I came up with the
idea about a week before I
Farmhouse Racing Signs thus was going to go to the NMCA
was introduced to the world. In race in Norwalk, Ohio in
the true hot rodding spirit, it August of 2017. From the
became a garage project, where time I came up with the idea
to the time I left for the race I had
made four signs. I brought the
signs with me to Norwalk and had
them on display at the back of our
pit. A lot of people came by and
were looking at them and I sold all
four. Then I went to the NMCA
race in Indy, and made more signs
with some new designs and ended
up selling eight of them there.
Next was the National Open in Indy
where I sold twelve signs. After
that, it was now fall and the end of
our racing season, so I decided to
put them on Facebook. With the
help from Tommy Johnson Jr., he
got me to start an Etsy shop. Etsy
is an online marketplace for people
to sell their homemade products.”
Even though most of her
customer base is primarily drag
56 Nitro Madness Magazine Spring 2018
